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Real Estate Investor Content Marketing - Attract. Nurture. Sell.


Sep 28, 2021

What you will learn from this episode:

  • Find out action steps you can do to shut off your brain for sustained momentum and increased productivity.
  • Learn how to define your schedules as real estate investors or realtors and find ways to fit your business into that schedule.
  • Discover one method you can use to get things done faster and make you more productive.

3 Rs

Read:

Thursday is the New Friday: How to Work Fewer Hours, Make More Money, and Spend Time Doing What You Want by Joe Sanok


Resources:

Trello
Spotify
Whiteboard

Reflect:

"What we're seeing is that the four-day workweek actually unleashes creativity and productivity in a much different way where people can get more done in their personal lives, but then they can also get more done when they're actually working." - Joe Sanok


Working as hard as we've been doing seems to be the norm for most entrepreneurs.

Real estate investors and realtors are experiencing this reality, and whether they realize it or not, it's only adding up to the stress.

How do you become creative and productive even when working less time than what you have been used to?

In this episode, Joe Sanok shares how slowing down can lead to heightened productivity. He shows a new way of working, speeding up your work week and slowing down your weekends. Hence, his book, “Thursday is the New Friday”, talks about this concept of working.

Instead of drowning yourself with work, why not pursue other hobbies and interests outside of business and spend time with family and loved ones, so you get more creative and productive and attain a work-life balance.

Joe Sanok is a keynote and TEDx speaker, business consultant, and podcaster. Joe has the #1 podcast for counselors, The Practice of the Practice Podcast. With interviews with Pat Flynn, John Lee Dumas, and Lewis Howes, Joe is a writer for PsychCentral, has been featured on the Huffington Post, Forbes, GOOD Magazine, Reader's Digest, Entrepreneur on Fire, and Yahoo News. He is the author of five books and has been named the Therapist Resource top podcast, consultant, and blogger.


Topics Covered:

02:38 - Why Thursday is the new Friday
04:09 - What's the challenge for most entrepreneurs who don't have a standard 40-hour workweek and what they can do about it
05:09 - What you can do to shut off your mind to rejuvenate the brain
08:05 - Techniques you can do to help you get done in a shorter time
09:37 - Getting deep into relationships rather than wide with fast demand-type businesses
11:47 - How to outpace the competition
12:40 - Productivity tools and resources he uses
15:14 - A method you can use to get things done faster
18:45 - Learning to set your boundaries and sticking to it
19:30 - 'When we sprint' and 'how we sprint'
22:11 - The best time to get into a flow state
24:40 - Three internal inclinations that top performers have
26:05 - Where to find Joes' book called 'Thursday is the New Friday'
26:56 - Countries that are starting to implement the four-day workweek

Key Takeaways:


"What we're finding from the neuro research is that when we slow down, we actually have better and more creative ideas. And so I would say setting really firm boundaries around what you will and won't do is where most of those folks would find it may be challenging but then eventually freeing to be able to have some very clear bookends to what their workweek looks like." - Joe Sanok

"That one-minute break is actually enough just to spark that we're ready to go back to a task." - Joe Sanok

"How do we slow down to turn off the brain? One of the best things that people can do is they can start to put things into their time off, something like taking a painting class. Forget about business, forget about the problems of the world and just laugh. Make sure that we don't jump back into the business world." - Joe Sanok

"So specialists can always become generalists. But generalists cannot become specialists; we want to really start to specialize." - Joe Sanok

"There's a spectrum where on one side, we have accuracy. And on the other side, we have speed. And there are things that we want to be accurate. But for most of what we do in the real estate world, speed is more important than accuracy -- we can always change it, we can always edit it, we can always shift it, and we're then getting the data instead of being paralyzed by perfection." - Joe Sanok

Connect with Joe Sanok:

Connect with Paul Copcutt:

Music: Thank you to Zoax for the intro music