May 17, 2023
Steve Buzogany defied conventional wisdom and built a
successful real estate business by showing genuine appreciation to
his clients. But what surprised everyone is that he didn't do it
with expensive gifts - instead, he discovered the power of
meaningful gestures and automated systems to build lasting
relationships, setting him on a path to success.
What's his secret for making emotional deposits in people's
lives?
Steve's business, Appreciation Advocate, was born out of a desire
to help people build meaningful relationships. He teaches clients
how to make emotional deposits in people's lives with inexpensive
but meaningful gestures.
But what happens when the person on the receiving end of the gift
doesn't feel appreciated? You are about to find out as Steve shares
the three anchors of appreciation - Singular Effort, Negative
Nancy, and Fart in the Wind.
If you're feeling like your efforts to build lasting client
relationships through personalized appreciation strategies are
falling flat, then you are not alone!
Have you ever heard the following myths about the importance
of showing genuine appreciation in business relationships as a real
estate professional?
Myth 1: Genuine appreciation isn't necessary in business
relationships.
Myth 2: You don't need to show appreciation to get ahead.
Myth 3: Appreciation only has to be shown in certain
circumstances.
Get the facts about showing genuine appreciation in business
relationships from real estate expert Steve Buzogany.
In this episode, you will be able to:
- Strengthen your business ties by demonstrating heartfelt
appreciation.
- Deliver unforgettable gifts that leave lasting impressions on
clients.
- Create a solid foundation of trust by engaging and
collaborating with your local community.
- Navigate your personal and professional aspirations with
purposeful goal-setting.
- Uncover powerful tools for real estate success through our
affordable coaching program, Database Doctor.
My special guest is Steve Buzogany, a real estate agent with a
remarkable knack for fostering meaningful relationships, and is
dedicated to teaching others the value of showing genuine
appreciation in their business endeavours.
With a unique blend of empathy and creativity, Steve has become
known as "Mr. Referral Guy" among his colleagues. By consistently
going above and beyond to make thoughtful gestures, Steve has
discovered the secret to building strong and lasting connections
with clients, tenants, and homeowners alike.
The resources mentioned in this episode are:
- Consider using Mailbox Power for automating gratitude through
gifts, cards, and postcards. Visit Mailboxpower.com/Realestateagent
for classes on how to use it as a real estate agent.
- Check out PersonalizationMall.com for one-off personalized
gifts.
- Choose a CRM system that you will actually use and input
valuable information.
- Focus on giving gifts that are about the receiver, not
promoting your own brand or business.
- Make sure the gift makes more than one impression, so it stays
top of mind for the recipient.
- Avoid giving generic or potentially offensive gifts, like
bottles of champagne.
- Consider giving personalized items such as cutting boards or
watercolour paintings that can make a lasting impact on the
recipient.
The Importance of Personalization
Understanding the importance of personalization in gift-giving is
essential for building strong business relationships.
Personalization shows that you have taken the time to listen to
your clients and that you are genuinely thoughtful when it comes to
showing appreciation. Rather than generic, one-size-fits-all gifts,
personalized tokens of gratitude can leave a lasting impression on
clients, making them more likely to refer your services and
continue doing business with you in the future.
During the conversation, Steve Buzogany emphasized that
personalization is crucial in gift-giving. By actively collecting
information from conversations with clients and making an effort to
record any significant details about their interests or
preferences, businesses can personalize future gifts and messages.
This demonstrates ongoing appreciation for the client's business
and helps build lasting relationships while fostering positive
word-of-mouth for the company.
Steve Buzogany is a recognized expert in strategic appreciation and
is an author, speaker, and consultant. He has worked with
nationally ranked sales teams at companies like Berkshire Hathaway,
Keller Williams, and RE/MAX. Steve is best-known for his ability to
leave unique, long-lasting, and positive impressions on
people.
Begin your systemized appreciation journey that will help you
with growing your income, reducing your expenses, and living a more
fulfilled life, both in business and personally.
AppreciationAdvocate.com
Get a copy of Steves new book www.theimpressionbook.com
Contact:
steve@appreciationadvocate.com
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