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Real Estate Investor Content Marketing - Attract. Nurture. Sell.

Dec 28, 2022

Personal brand visibility often starts with your online presence. This week we are going to look at how to leverage website backlinks and online reviews to create a powerful personal brand that sets you apart from the competition.

For many of us, our first online presence is through a platform like LinkedIn. If you...


Dec 21, 2022

When Erin Ollila, master copywriter, and SEO expert, reveals her contrarian advice to creating website content and optimizing it for search engines, she challenges listeners to make their website powerfully compelling and personally brandtastic.

Tune in to learn how to make your website skimmable and how to create...


Dec 14, 2022

This week we are going to look at why most real estate agents' and real estate investors' websites fail.

Standing out isn't a design thing, it’s actually a credibility positioning thing.

Standing out can be achieved through the use of evergreen marketing. Creating keyword and SEO-optimized content that is added to...


Dec 7, 2022

On the podcast, Paul Copcutt interviews Laura Stewart about why branding is important for real estate business owners and professionals. Laura explains that everyone has a brand, which is their reputation, and that branding yourself with intent can help you control how you are perceived by others.

Laura also...


Nov 29, 2022

It is important to understand the space you are operating in and the target audience when pitching a project to investors. Anticipating the questions investors will ask can help make a more compelling pitch.

When pitching a real estate investment to potential investors, it is important to gauge their interest in...